NIDA - Fashion
We partnered with Nida, a visionary healthcare apparel brand, to create a brand identity that captures their unique promise of reforming children's healthcare workwear.
Drawing inspiration from the heart of Nida's purpose, we created a vibrant collection of custom textile patterns that fuse bold, organic shapes with a playful, colorful palette, purposefully designed to grab children's attention
and serve as a connection point between doctors and patients. The result is a visual identity that carefully balances playfulness and professionalism, incorporating a hand-drawn mark of a child's smile that is complemented by an elegant serif logotype.
At Classmate studio we believe that creativity and imagination are key to create a better & happier future, and our mission is to elevate brands with sustainable strategies, progressive designs & campaigns.
While there are many different and proven tools we use for brand creation, we like to keep it simple with insightful ideations and down-to-earth discussions.
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